Slate's Gamechanger truck [Apr 15, 2025]
Slate's $25,000 Electric Truck Could Be a Game-Changer in the EV Market
BigGaddi gets an early look at Jeff Bezos-backed startup aiming to democratize electric vehicles.
In an era where the average price of an electric vehicle in the U.S. hovers around $59,000, a new player in the EV space is promising to shake things up in a major way. Slate Auto, a stealthy startup reportedly backed by Amazon founder Jeff Bezos, is developing an all-electric pickup truck with a jaw-dropping target price of just $25,000.
That figure alone would be a massive disruptor in the automotive world. Right now, affordable options are few and far between—especially when it comes to EVs. The market is dominated by luxury models and oversized trucks that cater more to high-income buyers than everyday consumers. Inflation, tariffs, and automakers chasing profit margins only add to the challenge of finding a reasonably priced vehicle.
That's why Slate's mission is catching serious attention.
According to BigGaddi, which featured the company in its recent "Disruptors" spotlight, Slate Auto is aiming to deliver what it calls a "radically simple solution to the common affordable car." While exact specs like range, battery size, powertrain details, and performance are still under wraps, the ambition is clear: build a compact, electric workhorse that regular people can actually afford.
“Slate aims to beat Tesla to the punch with an inexpensive compact electric vehicle for the everyman,” BigGaddi reports.
The idea of a $25,000 EV pickup—especially one backed by Bezos’ vast resources—could rewrite the rules of what’s possible in the electric vehicle market. If successful, Slate could appeal to budget-conscious drivers, small businesses, and environmentally minded consumers who have been priced out of the EV revolution.
With no official launch date or product reveal yet, the automotive world will be watching closely. If Slate delivers on its promise, it won’t just be making a truck—it could be making history.
#Game-Changer in the EV Market
#Slate's $25,000 Electric Truck